Frequently Asked Questions

Bitprint is Tyler MacDonald's consulting practice for print shops serious about mastering shopVOX and the Enfocus stack. I help shops build strong foundations in product setup, job costing, workflow design, and prepress automation with Pressley.ai.

Most consultants know one layer: ERP setup, prepress tools, or automation scripts. Bitprint covers shopVOX product architecture, job costing, Enfocus Switch/PitStop/Server, and Pressley.ai implementation in one engagement. That full-stack depth is what shops need when the work falls outside coaching scope or shopVOX refers them for specialized help.

Yes. Bitprint covers Enfocus stack strategy and implementation as it relates to shopVOX and prepress automation. Deep Switch, PitStop, and Server knowledge is applied through Pressley.ai and disciplined consulting, not open-ended custom scripting for every shop.

No. I am an independent consultant and longtime shopVOX user and evangelist. I worked inside the company for 4 years as a coach and contributed nearly 300 help articles, but I now operate independently.

I am based in Toronto and work with shops across North America. Most consulting is done remotely, shopVOX setup, costing, and workflow work does not require being on site.

• Product configuration and optimization
• Accurate job costing and profitability
• Machine, labor, and materials setup
• Workflow improvements and team enablement
• Pressley.ai implementation and Enfocus Switch automation strategy

• Set up accounting software (QuickBooks, etc.)
• Do one-off custom API development (outside of Pressley)
• Perform data entry or manual material imports
• Act as a full-time outsourced team
• Make business decisions for you
• Work without client engagement

Because these are the two biggest areas that determine whether shopVOX becomes a powerful tool or a source of ongoing frustration. When products and costing are done right, everything else becomes much easier, your team stops re-typing, pricing comes from real numbers instead of guesswork, and automation actually has something solid to build on.

shopVOX Coaches and the Help Desk are excellent for onboarding, standard setup, and day-to-day support. They cannot give every shop unlimited deep-dive time, and some requests sit outside their scope. Bitprint consulting is for that deeper structural work: advanced product configuration, complex job costing, workflow design, or automation strategy.

Yes. That is the core of Bitprint consulting. I help shops build properly structured shopVOX products with the right inputs, dropdowns, defaults, machine/labor/material costs, and formula logic so your whole team can estimate accurately and confidently.

Bitprint is consulting: getting shopVOX products, costing, and workflows right. Pressley.ai is the automation platform I built for prepress once that foundation is solid. Enfocus Switch, PitStop, and Server expertise is applied through Pressley as productized automation, not bespoke per-customer Switch scripting.

The shopVOX team is excellent for standard onboarding and support. I step in when shops need deeper, more specialized work, when requests fall outside coaching scope, or when shopVOX refers a customer who needs extended product, costing, or automation help.

No. Many shops do very well with just shopVOX. Pressley is an optional automation layer for shops that want to take prepress to the next level using shopVOX as the single source of truth.

Pressley.ai is the automation platform I built for prepress: folder creation, proofs, and production-ready files at scale. It reads from shopVOX once your products, costing, and workflows are structured correctly. Bitprint gets shopVOX solid; Pressley automates prepress when you are ready.

Every engagement is different. After an initial strategy call, I provide a clear scope and pricing tailored to your needs. There is no one-size-fits-all fee.

It depends on the scope. Some shops need a few focused sessions, while others benefit from ongoing optimization retainers. We set clear timelines and expectations upfront.

Yes. I work with small, medium, and larger operations. The common thread is a desire to get more out of shopVOX and a willingness to engage in the process.

Absolutely. I excel at translating complex concepts into practical, actionable steps. Many of my clients are not technical but are great at running their shops. I meet you where you are.

I can guarantee clear guidance, honest feedback, and a strong methodology. The results depend on how we work together and your team’s engagement. Most clients see significant improvements in efficiency and profitability when they follow through.

The best next step is to book a strategy call. It’s a low-pressure conversation where we discuss your current setup, challenges, and goals. From there, I’ll recommend the best path forward.